Privacy Policy

Introduction

l44 is committed to protecting the privacy and personal information of every player who uses our platform. This Privacy Policy explains what information we collect, why we collect it, how we use it, and the choices you have regarding your data when you access our online casino, sports betting, and gaming services available at l44.bar.

By registering an account with l44, making a deposit, placing a wager, or simply browsing our site, you acknowledge that you have read and understood this Privacy Policy and consent to the practices described herein. If you do not agree with any part of this policy, you should discontinue use of l44 immediately and contact our support team to request account closure.

This Privacy Policy applies to all users of the l44 platform, including registered members, visitors, and any individuals who interact with our services from Bangladesh or any other jurisdiction. We handle all personal data with the highest levels of care, employing industry-standard SSL encryption and secure storage practices to ensure your information remains private and protected at all times.

Information We Collect

We collect information in three primary ways: information you provide directly to us, information collected automatically as you use our platform, and information we may receive from third-party service providers. The categories and specific data points we collect are detailed below.

Personal Identification Information

• Full name, date of birth, and nationality as provided during account registration
• Email address and mobile phone number linked to your l44 account
• Residential address including city (e.g., Dhaka, Chittagong, Sylhet, Rajshahi, Khulna)
• Government-issued photo identification documents for KYC verification purposes
• Selfie or biometric image submitted during account verification when required

Financial & Payment Information

• Mobile banking account details associated with bKash, Nagad, Rocket, or Upay transactions
• Bank account details for Dutch-Bangla Bank, City Bank, BRAC Bank, or other linked institutions
• Transaction history including deposit amounts, withdrawal requests, and bonus utilization records
• Card details (partial — last four digits only) when Visa or Mastercard payments are used

Technical & Usage Data

• IP address, device type, operating system, and browser version at the time of each session
• Pages visited, games played, bet amounts, session duration, and navigation patterns on l44
• Cookie identifiers, login timestamps, and geolocation data (country or city level only)

How We Use Your Information

l44 uses the information we collect for legitimate operational purposes only. We do not sell your personal data to third parties, and we do not use your information for purposes unrelated to the services you signed up for. Specifically, we use your data to:

• Verify your identity and age (21+ requirement) during account creation and KYC processes
• Process deposits and withdrawals via bKash, Nagad, Rocket, Upay, Visa, and Mastercard
• Provide access to cricket betting, live casino, slots, and crash game services
• Administer bonuses, free spins, promotions, and loyalty rewards tied to your account
• Detect and prevent fraud, money laundering, and unauthorized account access
• Deliver customer support via our 24/7 email channel at [email protected]
• Comply with applicable legal obligations, anti-money laundering rules, and responsible gaming requirements

Sharing of Your Information

l44 does not sell, rent, or trade your personal information to any third party for marketing purposes. We may share limited data only in the circumstances described below, and always with appropriate safeguards in place.

Payment Processing Partners

To complete financial transactions, we share the minimum required payment details with trusted payment processors and mobile banking providers including bKash, Nagad, Rocket, and Upay. These partners are bound by strict data processing agreements and are not permitted to use your information for any purpose other than completing your transaction.

Game Software Providers

Our platform integrates games from Pragmatic Play, Evolution Gaming, Spribe, Microgaming, and other leading studios. These providers may receive anonymized session data (such as game round IDs and bet results) strictly to power the gameplay experience. No personal identification information is shared with game studios beyond what is technically necessary for game delivery.

Legal & Regulatory Disclosure

l44 may disclose your information if required to do so by applicable law, court order, or governmental authority. We will notify you of any such disclosure to the extent permitted by law, unless doing so would compromise an ongoing investigation or legal proceeding.

Security & Fraud Prevention Agencies

To protect l44 and our players from fraud, we may share data with identity verification services, fraud prevention bureaus, and security analytics providers. This data sharing is limited to what is strictly necessary to protect the integrity and safety of the platform and its users.

Cookies and Tracking Technologies

l44 uses cookies and similar tracking technologies to enhance your browsing experience, analyze site usage, and ensure our platform functions correctly across all devices. Cookies are small text files stored on your device when you visit our site.

Types of Cookies We Use

Essential cookies are required for the platform to function and cannot be disabled — they maintain your logged-in session, remember your language preference, and handle secure payment redirects. Analytics cookies help us understand how players interact with l44, including which game categories (cricket, slots, live casino) are most popular. Preference cookies remember your settings such as displayed currency (BDT) and notification preferences.

Managing Cookie Preferences

You can control or delete cookies through your device or browser settings at any time. Please note that disabling essential cookies may affect your ability to log in, place bets, or access certain game features on l44. Removing cookies does not delete the account data stored on our servers — it only removes local browser-stored identifiers.

Data Security

The security of your personal information is a top priority at l44. We implement robust technical and organizational security measures to protect your data against unauthorized access, accidental loss, alteration, disclosure, or destruction. Our security practices include 256-bit SSL encryption for all data in transit, encrypted storage for sensitive fields, access control systems that limit staff access to personal data on a strict need-to-know basis, and regular security audits of our infrastructure.

While we take every reasonable precaution to protect your data, no system is completely immune to risk. In the unlikely event of a data breach that affects your personal information, l44 will notify affected users as promptly as possible and take all necessary steps to mitigate any resulting harm. We encourage all players to use strong, unique passwords for their l44 accounts and to enable any available two-factor authentication features.

Data Retention

l44 retains your personal data for as long as your account remains active and for a reasonable period thereafter to comply with our legal obligations, resolve disputes, and enforce our agreements. Account data including transaction history, KYC documents, and wagering records are retained for a minimum of five years from the date of the last transaction or account closure, whichever is later, in accordance with standard financial record-keeping requirements.

When data is no longer required, it is securely deleted or anonymized so that it can no longer be associated with any individual user. If you request deletion of your account, we will process that request within 30 days, subject to any legal obligations that require us to retain certain records beyond that period.

Your Rights Regarding Your Data

l44 respects your right to control your personal information. As a registered user of the l44 platform, you have the following rights with respect to the personal data we hold about you:

• Right of Access — request a copy of the personal data we hold about you at any time
• Right to Rectification — ask us to correct inaccurate or incomplete personal data
• Right to Erasure — request deletion of your personal data subject to applicable legal obligations
• Right to Restrict Processing — ask us to limit how we use your data in certain circumstances
• Right to Data Portability — receive your data in a structured, machine-readable format
• Right to Object — object to data processing based on legitimate interests or for direct marketing

To exercise any of the above rights, please contact our support team by email at [email protected]. We will respond to all valid requests within 30 calendar days. We may ask you to verify your identity before processing any data-related request to protect against unauthorized access.

Payments & Financial Data Protection

All financial transactions on l44 are processed through encrypted, secure payment channels. We do not store full card numbers, CVV codes, or complete mobile banking PINs on our servers. Payment data is tokenized where technically possible, ensuring that even in the unlikely event of a server compromise, raw financial credentials cannot be extracted.

Deposits made via bKash, Nagad, Rocket, or Upay are subject to those providers' own privacy policies in addition to ours. We recommend players review the privacy and data policies of their chosen payment provider to understand how those platforms handle transaction-level data on their end.

Third-Party Services & Links

The l44 platform integrates third-party gaming software from providers including Pragmatic Play, Evolution Gaming, Spribe, Ezugi, and Microgaming. While these providers operate under their own privacy and data-handling frameworks, l44 ensures that all integration agreements include data minimization clauses — meaning these providers receive only the data strictly necessary to deliver their service.

l44 does not currently link to external websites beyond our platform. If in future any external reference links are included on the site, this policy will be updated to reflect the implications. We are not responsible for the privacy practices of any external organization and users access any third-party service at their own risk.

Age Restriction & Children's Privacy

l44 is strictly an adults-only platform. Our services are available exclusively to individuals who are 21 years of age or older. We do not knowingly collect, store, or process any personal data from individuals under the age of 21. If you are under 21, you must not use l44 or provide any personal information to us.

If we discover or are notified that we have inadvertently collected personal data from someone under 21, we will delete that data immediately and close the associated account. Parents or guardians who believe their child may have registered on l44 should contact us immediately at [email protected] so we can take prompt corrective action.

Changes to This Privacy Policy

l44 reserves the right to update or modify this Privacy Policy at any time to reflect changes in our practices, legal requirements, or service offerings. When we make material changes to this policy, we will update the 'Last Updated' date at the top of this page and, where appropriate, notify registered users via the email address associated with their account.

Your continued use of l44 following the posting of any updated Privacy Policy constitutes your acceptance of the changes. We encourage all users to review this page periodically to stay informed about how l44 protects your privacy. If you disagree with a material change to this policy, you should cease using the platform and contact support to initiate account closure.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the way l44 handles your personal data, our dedicated support team is available 24/7 to assist you. We take all privacy-related queries seriously and will respond with the care and transparency you deserve.

You may reach us by email at [email protected]. Please include your registered username and a clear description of your query or request so our team can assist you as efficiently as possible. For account-specific data requests, identity verification may be required before we can take action.